Three new Olympus Mju models in bright colours with big features

The popular Mju range gains three new models in the 5010, 9010, and 7040 (also with a 7030 variation) available in a range of titanium silver, light pink, light blue, coral blue, orchid purple. 

All models boast 14MP sensors and HD video recording and offer a range of optical zooms: 5x from the 5010, 7x from the 7040 (and 7030) and 10x from the 9010. 

The new models will be available from March, priced £199.99 (5010), £239.99 (7040), £289.99 (9010). For more information visit


Olympus Mju

Olympus Mju 9010 (Champagne Gold)


Olympus Mju

Olympus Mju 9010 (Black) 


Olympus Mju

Olympus Mju 7040 (Dusty Pink) 


Olympus Mju

Olympus Mju 7030 (Orchid purple) 

 Olympus Mju

Olympus 7030 (copper blue)


Olympus Mju

Olympus Mju 5010 (Titanium silver) 



Press release

Ultra slim yet but
bursting with power, the new Olympus Mju cameras will be available from March
2010. Retaining the popular Mju size, the range benefits from many new
features, including increased optical zooms up to 10x, up to 2GB of internal
memory for your pictures and HD Movie recording*.  The new Olympus Mju Series comprises of four models; 5010,
£199.99, 7040, £239.99, and 9010, £289.99. They are available in a range of
stunning colours; titanium silver, light pink, light blue, coral blue, orchid
purple, copper blue, dusty pink, champagne gold and midnight black. 


Perfect for
slipping into your handbag or coat pocket, the new 14 Megapixel Olympus Mju
cameras take sharp images and benefit from HD movie recording (the 7030 allows
you to record with sound). Optical zooms ranging from the ultra-slim wide 5x
(5010) and 7x (7030 and 7040) to a staggering wide 10x (9010) ensure you will
always be able to capture your pictures even at a distance. Finding images is
simple thanks to new Photo Surfing technology and Olympus software, which
quickly locates your pictures by event, people and location using GPS, Face
Detection or the date.


The cameras also
feature Dual Image Stabilisation and AF Tracking
to avoid images from blurring, even when subjects are on the move. Advanced
Face Detection identifies up to 16 faces for sharp images and Beauty Mode is
also on board, making skin appear brighter, smoother and more youthful. Four
Magic Filters; Pop Art, Fish Eye, Sketch and Pin Hole let you take fun and
imaginative photos and an In-Camera Panorama mode allows you to compose
panorama images of approximately 130 degrees.  


Olympus Mju 5010 – £199.99 – Available in Titanium
Silver, Light Pink and Light Blue


Olympus Mju 7040 – £239.99 – Available in
Titanium Silver, Copper Blue and Dusky Pink


Olympus Mju 9010 -
£2898.99 –  Available in Champagne
Gold and Midnight Black