Among the manufacturers exhibiting at this yearu2019s PMA in Las Vegas, Sony has been one company everyone has been keeping their eyes on. The company has already announced the arrival of the two new DSLRs, the A300 and A350, and has complemented this with two new lenses, eight new compacts and some exciting news about the long-rumoured full-frame DSLR model.
Among the manufacturers exhibiting at this year?s PMA in Las Vegas, Sony has been one company everyone has been keeping their eyes on. The company has already announced the arrival of the two new DSLRs, the A300 and A350, and has complemented this with two new lenses, eight new compacts and some exciting news about the long-rumoured full-frame DSLR model.
The first lens is the 70-300mm f/4.5-5.6 G, constructed of 16 elements in 11 groups. One extra-low dispersion element has been included, which is said to offer ?superb contrast and sharpness across its wide focal length range?. The lens also incorporates Sony?s Super Sonic Wave Motor (SSM) technology.
The second lens has been co-developed with Sony?s imaging partner, Carl Zeiss. The Vario Sonnar T* 24-70mm f/2.8 also features a Super Sonic Wave Motor and boasts a constant maximum aperture of f/2.8. The lens is constructed of 17 elements in 13 groups and sees the inclusion of two aspherical elements and two extra-low dispersion elements.
Sony has also announced two compact printers, the PictureStation DPP-FP95 and DPP-FP75, as well as three photoframes and an updated version of its GPS unit, now able to trace video footage with GPS co-ordinates.
The news everyone has been waiting to hear, however, concerns the full-frame DSLR that the company is said to be developing. Yesterday, the company announced development of a full-frame CMOS sensor, with a total number of 25.75 megapixels giving an effective pixel count of approximately 24.81 megapixels. The company?s ?Column-Parallel A/D Conversion Technique? provides each column within the sensor with its own A/D converter, which convert data at 12bit. Sony has further stated that the sensor is capable of outputting data at 6.3fps, at ?lower noise than other designs of similar pixel-pitch?.
This announcement has since been followed up by a press conference, in which Sony has confirmed that the sensor will feature Sony?s Super Steady Shot stabilisation technology and while the company stopped short of announcing a model itself, it will apparently be available by the end of the year.