Panasonic announcement

As a result of research conducted in collaboration with Hollywood film studios over the years, earlier this year, Panasonic announced a professional 3D broadcast camera and succeeded in bringing high-quality FULL HD 3D images to the home for viewing on 3D compatible TVs. Thanks to these groundbreaking developments, Panasonic is now pleased to announce the world’s first consumer 3D camcorder, the HDC-SDT750, which allows 3D images to be recorded at home.

Incorporating Panasonic broadcast technology, this new 3MOS camcorder lets users easily create their own 3D movies, something that only professional image producers were previously able to do. Combined with a VIERA 3DTV and Blu-ray DiscTM player/recorder, the SDT750 makes it possible to save precious memories of friends and family in vivid, lifelike images, to further expand the world of 3D enjoyment at home.

The user needs only to attach the 3D conversion lens that comes with the SDT750 to record 3D images. In natural vision, people see slightly different images with their right and left eyes, this difference is called visual disparity. The brain uses visual disparity to perceive spatial depth and the appearance of solidity. This visual disparity is artificially produced for 3D images so that the brain will interpret it as depth and solid-appearing objects. The SDT750 comes with a special 3D conversion lens that records right-eye and left-eye images simultaneously through its two lenses. The right and left images (each with 960 x 1080 pixels) that enter through the lenses are recorded using the side-by-side method. By connecting the SDT750 to a TV that is capable of side-by-side method 3D playback, vividly colorful 3D images can be viewed at home.



Even without the 3D conversion lens attached, there are many ways to enjoy the SDT750, which has evolved from previous Panasonic models that have gained extreme popularity all over the world. The innovative 3MOS System with improved Noise Reduction (NR) technologies records dimly lit images in greater beauty than ever before. Other sophisticated functions include 1080/50p recording for ultra-smooth images, a wealth of manual functions controlled by a manual ring for easy, creative shooting.

The high-sensitivity 3MOS System provides an effective motion image pixel count of 7,590,000 pixels (2,530,000 pixels x 3). Even with this high pixel count, thanks to the newly developed technology which increases sensitivity and further-evolved NR technology the SDT750 achieves bright images with minimal noise when shooting under low light conditions. This maximizes the 3MOS features of excellent color reproduction, high resolution and rich gradation, and lets the user capture vividly colored images in both bright and darkly lit places.

Copying 3D footage is easy with a Panasonic DVD Burner and AVCHD Compatible Recorder.

Connecting the SDT750 with a USB cable to a Panasonic DVD burner (optional) and pressing a single button is all it takes to copy 3D images copied with the SDT750 from an SDXC, SDHC, or SD Memory Card to a DVD disc (DVD-RAM/DVD-R/DVD-R DL/DVD-RW, DVD+R/DVD+R DL/DVD+RW). It is also possible to burn images onto a DVD/Blu-ray DiscTM using an AVCHD compatible recorder, such as a Panasonic Blu-ray DiscTM recorder.

To help edit those perfect moments, the SDT750 comes with HD Writer AE 2.6T PC editing software (for Windows OS). This software allows users to easily edit recorded 3D images, and save them onto PCs or BD/DVD discs. HD Writer AE 2.6T features a “Smart Wizard” that starts up as soon as the SDT750 is connected to the USB port of a PC. By simply following the on-screen guidance, even someone who has never used the software can easily copy video clips to a PC or BD/DVD disc without getting lost in the process. HD Writer AE 2.6T also enables easy uploading of a video clip to YouTube£ and Facebook without the need for any cumbersome processes, so that an inexperienced user can post video clips on the web.* By linking with the Intelligent Shooting Selection Playback function, the software automatically detects and deletes scenes that are determined unnecessary by the SDT750, such as blurry images or scenes shot against light, and when combined with the Highlight Playback function, the software saves only scenes that are selected by the SDT750 as highlight scenes, for example, zoomed images or scene changes, to let the user choose to view only interesting scenes. – This eliminates the bother of transferring both wanted and unwanted files in an automatic data transfer.



HD Writer AE 2.6T even remembers which image files have been copied to the PC, so there is no worry about copying the same file again later. This is convenient when users have recorded large amounts of data on an SDXC, SDHC, or SD Memory Card and copy it over several sessions. When copying images to a DVD disc, users can select either the Full-HD AVCHD format or the DVD-Video format. Use AVCHD for images that will be viewed using a Blu-ray DiscTM player/recorder and DVD-Video (standard-definition) for discs that will be played on a DVD player. Image data can also be transferred to Apple’s Mac computer for editing with iMovie.

  1. 1. Introduction
  2. 2. Panasonic announcement
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