Press Release

Leaf, the acclaimed leader in the design of digital backs for professional photographers and developer of the world’s fastest digitalcamera backs, announced the start of a pan-European road show to demonstrate a fully functional version of the new Leaf AFi – a next-generation, medium-format digital camera aimed at professional photographers. Previewed as a prototype at Photokina, the Leaf AFi is now ready for live demonstrations to selected audiences. Specifically designed for high-resolution digital photography, the Leaf AFi product line is comprised of three models: Leaf AFi 7, Leaf AFi 6 and Leaf AFi 5.

The road shows will begin in the UK and travel across Europe to Russia, providing an exciting first-look at a revolutionary medium format digital camera solution that perfectly matches the specific demands of high-resolution digital shooting. The Leaf AFi provides professional photographers with a 6 x 6 medium-format digital camera solution in a compact design.

The Leaf AFi distinguishes itself from competitive offerings by offering high speed, up to 70 images per minute, combined with a very large, ergonomically design screen and body. The result is a camera that combines leading technologies into one intuitive package that is very simple and intuitive to use. The Leaf AFi is flexible, easily adaptable, and fully compatible with the Leaf digital back technology.

Designed and developed with input from the world?s leading photographers, the Leaf AFi incorporates the latest Schneider AutoFocus Digital (AFD) lenses. These lenses have been speci?cally created for use with 30+ MP digital camera backs – offering optimal focus while making the best use of high-resolution CCD sensors.



Dov Kalinski, General Manager of Leaf comments: ?We’re very enthusiastic about the positive customer feedback that we’ve received during beta testing of the Leaf AFi in the market. The road show is an excellent way to offer a closer look at an innovative, high-end digital camera system that addresses the technical requirements of professional photographers, in a robust and easy to use format.”



Based on a newly designed ergonomic camera body, the Leaf AFi offers a myriad of unique features, including:

> Changeable viewfinder system (waist level or 90°/prism view)

> Specially designed Schneider-Kreuznach digital lenses for speed and sharp images

> Adjustable control grip provides ergonomically optimal angles for different shooting positions

> Switching between portrait and landscape by turning only the camera back; no need to turn the camera



First demo units of the Leaf AFi will be available in mid-October and the digital camera will be commercially deliverable toward the end of 2007.




The Leaf AFi road show will be in London on 25th September at the Peartree AOP Open Day

Contact Yair Shahar for details at
yair.shahar@kodak.com
+44 7789-928199

Other dates include:

Annual Meeting for Photographers of Lower Austria

27 Sept.

AUSTRIA

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682

Annual Meeting for Photographers of Lower Austria

2 Oct.

Vienna, AUSTRIA

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682

Sonimagfoto 2007

3-7 Oct.

Barcelona, SPAIN

Alex Granat
alex.granat@kodak.com
+44 7957 592229

Salon de la Photo

3-7 Oct.

Paris, FRANCE

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682

Fotofair

4-7 Oct.

St. Petersburg, RUSSIA

Alex Granat
alex.granat@kodak.com
+44 7957 592229

Calumet Germany open house

10 Oct.

Hamburg, GERMANY

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682

Roadshow, Photo Universal

11 Oct.

Stuttgart, GERMANY

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682

AFi launch

12-14 Oct.

Milan, ITALY

Yair Shahar
yair.shahar@kodak.com
+44 7789-928199

Leaf open day at The Lab

15 Oct.

Copenhagen, DENMARK

Alex Granat
alex.granat@kodak.com
+44 7957 592229

Open house & grand opening

15-18 Oct.

Oslo, NORWAY

Alex Granat
alex.granat@kodak.com
+44 7957 592229

Leaf open house

17-18 Oct.

Helsinki, FINLAND

Alex Granat
alex.granat@kodak.com
+44 7957 592229

Exhibition in Pörtschach, Kärnten

19-20 Oct.

AUSTRIA

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682

Calumet Belgium open house

24 Oct.

Antwerpen, BELGIUM

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682

Open house

27 Oct.

Zurich, SWITZERLAND

Jean-Jacques Karatchian
jean-jacques.karatchian@kodak.com
+32.497.51 2682