As the superzoom market continues to hot up, Sony’s latest HX100V dips its oar into the 30x ultra-zoom sector. With unique features such as GPS (Global Positioning Satellite), does it have the goods to be the very best superzoom out there? The What Digital Camera Sony Cyber-shot HX100V review takes a look…

Product Overview

Overall rating:


Sony Cyber-shot HX100V

Overall score:89%
Image Quality:80%


  • Dual manual zoom/focus ring, GPS


  • Fine image quality detail at 100%, no Raw capture


Sony Cyber-shot HX100V Review


Price as reviewed:


Value & Verdict

Sony Cyber-shot HX100V review – Value

As a brand new release, the HX100V costs around £429 (May 2011). Given the inclusion of GPS there was always going to be an extra £30 or so additional cost compared to similar competitor models. While the Fuji HS20 EXR can be found for around £389, Canon’s older SX30 IS is a touch less at the £379 mark. Over time the Sony should naturally come down to a similar level, and with its feature-packed specification there’s plenty on offer for the money.

However, that price point is similar to an entry-level DSLR. It’s worth keeping this in mind should you want a larger-sensored system that you can expand with new lenses at a later date – but always take note that long-reaching DSLR zoom lenses cost a packet of cash, and this is what makes superzooms such attractive purchase options.

Sony Cyber-shot HX100V review – Verdict

Sony HX100V | News | What Digital CameraIn terms of performance the Sony HX100V is king of the superzooms: its close-up focusing and nippy autofocus will do you proud in all manner of scenarios. The dual zoom-meets-focus ring is a great control mechanism that’s well-placed for comfortable use. Other areas such as HD movie and GPS will make it an all the more attractive purchase.

It’s not perfect though: that 16.2MP sensor crams too many pixels in and, in part, this hinders final quality. Exposure and colour are both good, ensuring images will be pleasing for a variety of uses.

Half the battle is getting the shot though, especially when zoomed in to the massive top-end 810mm (equiv) that the HX100V offers. And, with that in mind, the combination of the electronic viewfinder, optical image stabilisation and decent autofocus make this one of the best superzooms out there today.


Other:Electronic Viewfinder, Steady Shot lens-based image stabilisation, GPS, 9-point autofocus, AF illuminator, 10fps burst mode, ND filter, user-adjustable sharpness
Weight:525g approx
Dimensions:86.6 (H) x 121.6 (W) x 93.1mm (D)
Power:Rechargeable Lithium N NP-FH50 battery
Connectivity:HDMI out, AV (SD), DC in
Flash Modes:Auto / Flash On / Slow Synchro / Rear Slow Synchro / Flash Off
Memory Card:SD/SDHC/SDXC
White Balance:Auto, Daylight, Cloudy, Fluorescent 1, Fluorescent 2, Fluorescent 3, Incandescent, Flash, One Push, One Push Set
Metering System:Multi, centre-weighted, spot
ISO Range:ISO 100-3200
LCD:3in, 921k-dot, tilt-angle
File Formats:JPEG (MPO for 3D)
Shutter Speeds:1/4000th – 30 secs
Exposure Modes:P, S, A, M, MR (Memory Recall), intelligent Panorama, 3D, SCENE, intelligent Auto, Superior Auto
Sensor:16.2MP 1/2.3-in. type Exmor R (back-lit) CMOS
Lens:27-810mm f/2.8-5.6 equiv (30x optical zoom)
  1. 1. Sony Cyber-shot HX100V review - Features
  2. 2. Design
  3. 3. Performance
  4. 4. Image Quality
  5. 5. Value & Verdict
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