The new Fujifilm FinePix Z90 claims to be a super-stylish member of the company's latest range of compact cameras.
As well as a 14-megapixel sensor for large stills, the Z90 can capture 720p HD movies using its 5x optical zoom lens and has an easy upload facility to YouTube and Facebook.
But the Z90's hidden gem is its 3in touchscreen LCD that means you can directly control the action with your fingertips. A dual direction Graphic User Interface detects the orientation of the camera in order to automatically switch the control placement for optimised use.
Available in a range of six different colours and super-slim at just 17.5mm wide, the Z90 will be available from the end of the month with a suggested retail price of £149.