It's an interesting comment, but many manufacturers decide against fitting compacts with viewfinders to keep their products as small as possible. Some manufacturers will give you the option - Nikon's 1 system being the perfect example. While the J1 doesn't feature and EVF, the V1 does. Interestingly, Canon's latest release - the EOS M doesn't feature a viewfinder and when we put the question of why not to Canon they responded with the reply that they are trying to keep the product as small and accessible as possible. To watch the interview we had with Canon earlier this week, http://www.whatdigitalcamera.com/new...n-preview.html and then scroll down the page.